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The Phoenix Turns 5!

The Phoenix celebrates 5 years of stellar service and brand stewardship.

The Phoenix celebrates 5 years of stellar service and brand stewardship


On August 5, 2024, we proudly celebrated the 5th anniversary of the founding of Phoenix Lifestyle Marketing Group! In just five short years, The Phoenix has grown from a simple idea to a thriving strategic marketing and communications powerhouse providing support for some of the world’s most recognizable brands.

Founded in 2019 on the promise and premise of remote work to support recruitment of the highest caliber talent able to work from the location that makes them their happiest, most productive selves; The Phoenix is fueled by its carefully curated team, chosen for their diverse perspectives, incomparable skills and extensive subject matter expertise. Our Founder and Chief Brand Strategist, Elizabeth Kemp Caulder leads our team in brand development and design, while also inspiring each of our personal and professional growth.

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In just five years' time, our commitment to supporting brands that are resolute about making a positive impact has led to partnerships with great organizations that share those values like Ahold Delhaize-USA, Deloitte, Department of Commerce - MBDA, Diné Development Corporation, EdChoice, Lincoln Financial Group, March of Dimes, the National Football League, Peapod Digital Labs, Tulane University, UNIFI (The Makers of Repreve), USAA and WM (formerly Waste Management).

We are proud that over this same period, The Phoenix Standard of Excellence has led to recognition and accolades for the world-class work of our team of brand strategists and creative designers. The Phoenix has been honored with multiple accolades, including AMA, Communicator, Telly, Davey, W3 and International MUSE Creative awards. We were excited when earlier this year, Elizabeth was named to Inc. Magazine’s Inc. 250, a list of the world’s most inspiring, game-changing female founders. Our agency was also honored to be named as the SBA Minority-Owned Small Business of the Year and a two-time recipient of the Capital Region’s NMSDC Supplier of the Year award. Right on the heels of our 5th Birthday, The Phoenix was made the Inc. 5000 fastest growing privately owned business in the country.

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These past five years have been filled to the brim with challenges and triumphs achieved through teamwork, dedication and innovation. So much has happened in this whirlwind, and it has gone by in a blur! Here's to the next 5 years of uniting brands and audiences through exceptional Brand Strategy, Campaign Design and Program Execution! Happy Birthday to The Phoenix!