Marketing in the Metaverse
Over the course of the past few months, you undoubtedly have heard someone talking about the Metaverse. Yes, it is the next big thing in advertising and marketing; and while the Metaverse may draw much skepticism and hesitation from some, several large brands are committing a significant portion of their marketing dollars efforts towards effective engagement within the Metaverse; and at The Phoenix, we only expect this trend to continue to grow.

To put this in perspective, current marketing activity in the Metaverse varies from short marketing promotions, that look like a ‘toe-in-the-water,’ ‘see what happens’ tests, to much larger e-commerce efforts that have already made a tremendous splash. Check out the article below and see 12 brands who are making an impact in the metaverse.

Check out the article 12 Examples of Brands in the Metaverse